Starting out with your very first e-commerce venture? Then you’re probably considering dropshipping for some or all of your inventory.
Dropshipping has many advantages. But it can also be complex, especially at the beginning. That’s why a dropshipping course is a smart idea. These courses will ensure you have a good understanding of how dropshipping works. They’ll help you make well-informed decisions when it comes to picking suppliers or homing in on that hero product.
In this article you’ll learn how to establish your Shopify dropshipping business and find 5 of the best dropshipping courses for your business.
Let’s do it.
How do you become a dropshipper?
First up, let’s just clarify what we mean by that term. It usually refers to a person who runs an ecommerce business without keeping any actual stock. In other words, you set up and run the point of sale, while suppliers take care of stocking the goods and shipping the orders out to your customers. So there’s no need to clear out your garage.
With dropshipping, there’s no need to keep stock yourself, so you can keep your garage as full as you like
3 simple steps to getting started as a dropshipper
Getting into dropshipping isn’t particularly difficult, but there are some common mistakes people make. These include choosing a niche that’s too risky, not doing proper market research, or focusing on the wrong products.
To make a successful start to your dropshipping life and avoid these mistakes, here are 3 simple steps you should follow:
- Pick a suitable niche and make sure it’s an area you’re interested in. If it’s selling jewelry, read our marketing guide for dropshipping jewelry.
- Define your target audience and learn to think and communicate like them.
- Set up an online store and start making money.
Let’s take a quick look at each of these 3 steps.
Picking a niche for your Shopify dropshipping
First, you’re going to need to pick the right niche for your dropshipping business.
- Size: it shouldn’t be too broad, because it can be hard to cover the range of products necessary. But it shouldn’t be too narrow as this can limit your growth.
- Popularity: your niche should be popular enough that you can start selling immediately. But make sure it’s not too competitive yet or you’ll struggle to make an impact.
Finally, it should be something you’re interested in. You’ll have to research this niche, write about it, and provide customer support related to it. So it needs to be something you have a passion for.
To get some ideas you can make an inventory of your personal interests. Then surf the web and social media to find existing Shopify stores for inspiration.
If this doesn’t get the wheels turning, you can also use tools like Google Trends. It allows you to look up keywords and see how they’re trending over time. Or read this blog post on how to find products that sell.
Once you’ve got your niche pinned down, make sure to double check if it really matches the criteria we mentioned on size and popularity. To make the process easier and more structured, you can also use this specialized dropshipping tool that will do it for you in 11 easy steps.
Defining your target audience
Now it’s time to define the target audience for your Shopify dropshipping business. Ask yourself:
- Where do they live?
- What languages do they speak?
- What problem will your products solve for them?
- Where can you meet them online?
- How much money can they spend?
The more information you can gather, the easier it will be to tailor your facebook ads and marketing to suit your audience’s interests.
Setting up your dropshipping store
Finally, you need to get an actual Shopify store set up. Social media accounts and blogs are both fine options to get started with. However, once you’re really serious about becoming a dropshipper, a dropshipping Shopify store is your best bet. You’ll be able to optimize your site so you rank on search engines and you’ll appear more trustworthy to potential clients.
For a more detailed guide on how to become a dropshipper, check out this Shopify article on getting started dropshipping. Or for a more personal account, check out Maria’s dropshipping success story - she’s gone from $0 to $1,000 per day.
Are dropshipping courses worth it?
Given dropshipping’s popularity as a low-risk business model, there’s no shortage of information about it online – YouTube videos, forums, blogs, and personal websites can all provide you with a solid introduction. On the other hand, it can be hard to work out which sources are credible. You might even get contradictory suggestions.
So, if you want a more practical, step-by-step guide made by professional instructors, online dropship courses are still the way to go. In our opinion, they are definitely worth it if you’re serious about dropshipping. Here’s why:
- They’ll save you time: With online dropshipping courses, the course provider and instructor will have done the leg work of finding the resources you need. Plus, they have the real dropshipping experience needed to identify what’s most important. Figuring all of this out by yourself will definitely take longer.
- You’ll progress faster: Learning by yourself usually means figuring out the different elements one at time. First you learn about suppliers. Then about pricing. Then about Facebook ads. Then about marketing. Then about customer support. But you’ll need to know something about all of these things before you even start. A course can give you a good overview of every aspect of running a dropshipping store - not just the first one you have to figure out.
- You’ll avoid mistakes that might hurt you in the future: Making mistakes early in your dropshipping business can cause long-term problems. Pick the wrong supplier, or fail to deliver good customer support on your online store, and you might end up with 1 star reviews. Jump straight into your marketing and you might burn through cash with no result. A course can ensure your ecommerce business is sustainable and grows continually.
What is the best dropshipping course?
What follows is a list of some of the best dropshipping courses for aspiring entrepreneurs in 2022. To save you some time, we’ve provided a short description covering:
- what’s great about each course,
- who it’s most appropriate for,
- and how much it costs.
Feel free to skim the rest of this article and pick the course that best matches your criteria. So, without further ado, let’s get to it.